Post Malone is launching his record-breaking Maison No. 9 rosé wine collection in the UK on Thursday.
The Circles hitmaker, 25, whose wine range broke sales records in the USA when it launched in the summer, will be available in the UK for the first time on limited release, before being sold nationwide in 2021.
The musician posed up in a sleek suit and enjoyed a glass of his wine- which is beloved by Kylie Jenner and Justin Bieber – in promo shots for Maison No. 9 as he said:’Rosé is for when you want to get a little fancy.
Cheers to that: Post Malone is launching his record-breaking Maison No. 9 rosé wine collection in the UK on Thursday
‘It’s a nice switch up and I have been thinking about doing my own wine for a while. It was great to work with Global Brand Equities because they saw the vision and we got to do some super cool stuff.
‘Maison No. 9 goes down smooth, and you’re all going to love it!’
Post chose the name Maison No. 9 in honour of his favorite tarot card, the Nine of Swords, which represents overcoming daily challenges in life.
The star made the French wine with friends James Morrissey and Dre London after jetting to a Provence vineyard.
Collab: The star made the French wine with friends James Morrissey and Dre London after jetting to a Provence vineyard
Maison No. 9 broke records ahead of its launch in the USA, selling out 50,000 bottles reserved for its May 2020 pre-sale in just 48 hours.
The Post Malone x Crocs Duet Max Clog II was first made available to the general public on Tuesday and quickly sold out.
The shoes come in both black and pink colorways, and feature backstraps, hook and loop closures, and lanyard clips, among other modifications to the chunky shoe’s traditional format.
Refreshed: The musician posed up in a sleek suit and enjoyed a glass of his wine- which is beloved by Kylie Jenner and Justin Bieber – in promo shots for Maison No. 9 as he said:’Rosé is for when you want to get a little fancy’
Malone also helped to design a series of charms for the shoes entitled Jibbitz, many of which are inspired by his various tattoos.
The school’s principal Alex Fingers first made the announcement on his Twitter account on Tuesday, not long after the school’s distribution of the shoes had begun.
Venture: Post chose the name Maison No. 9 in honour of his favorite tarot card, the Nine of Swords, which represents overcoming daily challenges in life
The rapper had previously pledged to donate 5,000 pairs of the shoes worldwide, with giveaways set to occur in Los Angeles, Sydney, Tokyo, and other prominent cities.
The latest product release marks the fifth collaboration between Malone and the shoe company, with the musician’s first venture with Crocs occurring in 2018.
Other musical artists that have worked with the brand include Luke Combs and Bad Bunny.
Crocs has also partnered with several fashion houses for past collaborations, with Balenciaga, Alife, and Christopher Kane having released their own versions of the shoes.
Holiday spirit: Post Malone reportedly donated around 2,000 pairs of his custom Crocs to his high school in Grapevine, Texas; he is seen in October
Straight from the source: The giveaway was first announced by the school’s principal Alex Fingers, who posted pictures of the event on his Twitter account on Tuesday
The White Iverson songwriter was born in Syracuse, New York, but moved to Grapevine at the age of nine when his father received a job in the area.
Malone graduated from Grapevine High School and went on to study at Tarrant County College before dropping out to pursue his musical aspirations.
He subsequently moved to Los Angeles where he began recording his debut album Stoney; the record was released in 2016 and reached the number four spot on the Billboard 200 chart.
The songwriter subsequently released two further studio albums, both of which were wildly successful upon release; he is currently working on his fourth full-length LP, which was announced in April.
Not the first: The new shoes will mark Malone’s fifth collaboration with the footwear company